What Will I Learn in this Online Masterclass?
This high-level, fast paced, interactive experience includes:
An introduction to Product Operations and why it’s essential for scale
New! A practical look at the product operating model: what it actually is, whether you have one (you might be surprised), and how Product Operations helps enable
An overview of the three areas of Product Operations and how they contribute to informing outcome-oriented product strategies
Data and Insights
Customer and Market Research
Process and Governance
How Product Operations differs in big and small companies
Implementing Product Operations at your company
Where should you start?
Most commonly used tools and techniques
How to enable Product Operations - best practices and potential watchouts
The roles on Product Operations teams and how to hire well (or redeploy current staffers)
Building the business case to your manager (roles, tools, and more)
Hands-on activities include:
Identifying gaps that are impeding outcomes and growth at your org
Small group project: Setting up a ProdOps function: we'll give you the scenarios; your team designs the best way to create
What are the logistics?
This will be a fully remote session.
We will use Zoom video conferencing for hosting.
It will last 4 hours, starting at 10am and ending at 2:00pm EDT.
There will be ample opportunity for discussion and questions with your instructor and peers.
Class will be limited to 25 participants.
Refund policy: If you would like a refund for your ticket, we will honor a full refund up until October 25, 2026. After, we will not provide any refunds, but you may transfer your ticket to someone else before the workshop.
“Denise comes with a wealth of experience and wisdom on the working of various avenues within product management. The course content is top notch and the examples and case studies provided a lot of food for thought. Excellent use of time!”
Your Instructor
Denise Tilles
Denise Tilles has 10+ years of product experience working with growth stage and enterprise organizations to transform opportunity into a crisp product strategy and implementation. Her expertise includes Product Strategy in enterprise and SaaS businesses, pricing/packaging, org design, and P&L management. She previously stood up the product management practice at Understood, a social impact organization, creating the product strategy for growth and building a team of product managers + UX designers to 10 people. Before that, she led product management for the communications solutions product line at Cision, a B2B enterprise SaaS company. Her product portfolio represented 80% of Cision’s revenues with a $180MM P&L. Denise is a mentor at Built by Girls, supporting young women to explore tech career possibilities and build their first network.